Category: Sports Arenas & Stadiums
Wondercut for Sports Venues
Rent the machine. Earn on every fan photo. Multiply it across every entrance.
The model
You rent a Wondercut machine — one per entrance, one per concourse zone, or as many as your venue calls for. Fans scan a QR code, take a selfie, and in 10 seconds they’re holding an AI portrait of themselves as a player, a fan icon, a team legend. They can share it on social for free, or pay for a printed version. Every print sold, you take a percentage of the revenue.
The machine rental fee is fixed. The revenue share is yours on every photo above that. And the social content your fans generate is free advertising that reaches every follower they have.
Why the sports context drives higher conversion
Fans arrive emotionally primed. They’re wearing the jersey, they’re with their people, they’re ready to spend and ready to share. A Wondercut portrait in this context isn’t a curiosity — it’s a statement of identity. “Look at me as one of them.”
That emotional pull is why we expect sports venues to outperform the 5% conversion rate we see in cultural institutions. At a 5% rate on 50% coverage of a 70,000-seat NFL stadium, you’re looking at 1,750 photos per game at $10 each — $17,500 gross per game. Across a 9-game regular season, that’s $157,500 in gross photo revenue from one product at one entrance zone.
Revenue projections by league
50% coverage, 5% conversion, $10/photo
| League | Avg Fans | Home Games | Annual Gross Photo Revenue |
|---|---|---|---|
| NFL | ~70,000 | 9 | $157,500 |
| MLB | ~29,373 | 81 | $594,540 |
| NBA | ~18,147 | 41 | $186,140 |
| NHL | ~17,400 | 41 | $178,350 |
| MLS | ~23,234 | 17 | $98,770 |
Your venue earns a percentage of this gross revenue, agreed at the time of rental.
The social impact is structural
In modern sports, a club’s social following is a commercial asset. Sponsors pay for access to that following. Broadcasters value it. Potential signings consider it. Every Wondercut portrait shared by a fan carries your club’s brand into a new social feed — at zero cost to your marketing budget.
At 64% share rate and 1,750 photos per game, that’s over 1,100 organic branded posts per NFL game, from fans who chose to post because the content was genuinely worth sharing. This is a follower growth strategy embedded in a revenue-share model.
Sweepstakes integration
Every fan who buys a portrait and shares it tagging your club is entered into a draw for season tickets, signed merchandise, or a VIP matchday experience. The mechanic is simple, the prizes are yours to set, and the result is a wave of authentic social posts per game that no paid campaign can replicate in terms of trust or reach.
Scaling across entrances
Each additional machine placed at an additional entrance roughly doubles the fans reached. The rental fee scales with the number of machines. The revenue share remains the same. Many venues start with one machine at the main entrance, see the results across a few games, and then roll out to multiple entry points for the following season.
Technical notes
Fan portraits are pre-loaded with current squad images and can be updated automatically. The system scales server capacity for large crowds and reduces it between events — your rental fee covers this elasticity. Big-screen integration is available for halftime and pre-game activations. Optional: trackable promo codes for concession stands, giving you direct measurement of any incremental bar spend driven by the machine.
Get a custom revenue projection for your venue.
Tell us your capacity, schedule, and coverage goals. We’ll build the numbers.